Séverine Frerson

Born in the Champagne village of Sillery, not of a wine family, Chef de Cave Séverine Frerson credits a winemaker from Verzenay, a family friend, with revealing to her the universe that is Champagne. “Not only do I owe him the discovery, but also the passion that I have today,” Frerson says.

“I feel a very strong connection with Rose-Adelaïde Jouët,” Frerson explains.”She was co-founder of the house in 1811 with her husband, Pierre-Nicolas Perrier. Not only did she give her name [to the house], she also did what we refer to today as public relations and hospitality. Our archives demonstrate that she was very involved in the winemaking and tastings.”

Today, Frerson says, being a woman is not “particularly relevant,” explaining that “there are no male or female cellar masters, just cellar masters. We do a job where emotions and senses are very important. The richness is what makes the individual, what he or she has lived and experienced, how he or she can share those emotions.”

Frerson achieves this by working “as if every day is my first day, listening to my instinct.” She also follows that well-honed and informed instinct when she says, “In my team, I do not choose genders, I choose skilled people.”

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