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Wineries Support National Breast Cancer Awareness Month

October is National Breast Cancer Awareness Month. This roundup of the wineries and restaurants supporting the cause is just a sampling of the industries’ good deeds

Posted: October 7, 2010

• As an Olympic figure-skating champion in 1968, Peggy Fleming inspired millions of Americans; thirty years later she inspired the millions of Americans who have been affected by cancer when she was diagnosed with and beat breast cancer. In 2005, Fleming and her husband, Greg Jenkins, who own a vineyard in California’s Santa Cruz Mountains, released their first wines under the Fleming Jenkins label, including the Victories rosé, created specifically to raise funds for breast cancer research and awareness. About 10 percent of retail sales for Victories are donated to the Lombardi Comprehensive Cancer Center at Georgetown University, the V Foundation for Cancer Research as well as local organizations in Northern California. Victories rosé has so far netted more than $30,000 for charity.

• During October, three prominent Los Angeles pastry chefs, Karen Hatfield of Hatfield’s restaurant, Candace Nelson of Sprinkles Cupcakes and Waylynn Lucas of the Bazaar in Beverly Hills, are whipping up pink desserts in honor of Breast Cancer Awareness Month. L.A. foodies can try a hibiscus panna cotta with pomegranate gelée ($11) during dinner at Hatfield’s, munch on a strawberry pink ribbon cupcake ($3.25) from Sprinkles or nibble on white chocolate pink peppercorn tablets ($3 each) from Bazaar’s Patisserie. 100 percent of the proceeds will go to local breast cancer charities.

• For Maynard James Keenan, the former Tool front man, and vintner Eric Glomski, who own Arizona Stronghold Vineyards together, breast cancer hit home recently when a colleague and friend of theirs was diagnosed. In the spirit of Breast Cancer Awareness Month, Arizona Stronghold is donating 10 percent of sales from every bottle of its Dayden rosé purchased in October to the Southern Arizona Affiliate of Susan G. Komen for the Cure, a charity that provides grants for cancer research and treatment.

• Sutter Home Family Vineyards has been involved in the fight against breast cancer for the better part of a decade. Each year since 2001, the Sutter Home for Hope program has given $1 to cancer center City of Hope for every foil cap off any of its 750ml or 1.5-liter bottles mailed to the winery between October and the year’s end. In-store displays for the wine include prepaid postage for the caps; there are also wine kits and a Sutter Home Twibbon for Twitter or Facebook, proceeds from all of which go toward the charity. The winery donates a maximum of $100,000 each year, resulting in more than $800,000 raised during the course of the program’s existence.

• For every Facebook user who becomes a fan of Korbel’s page in October, Korbel will donate $1 to their Toast Life Foundation. This foundation funds free mammograms and provides breast cancer patient support. And if you donate to the National Breast Cancer Foundation on Facebook Causes through the end of the year, Korbel will match that donation, up to $10,000. Keep an eye out for coupons and refunds on bottles of Korbel, because any coupon redeemed will mean another dollar for the Breast Cancer Foundation and related charities.

• The OneHope wine company, which donates 50 percent of its profits to charity, was founded in 2006 as a wine to benefit Hodgkin’s Lymphoma research when one of founder Jake Kloberdanz’ friends was diagnosed with the disease. The OneHope brand has since grown rapidly, and now benefits a wide range of charitable organizations, including those supporting HIV and AIDS research, fighting autism, supporting America’s troops and saving the planet. This past September, OneHope announced a partnership with winemaker Rob Mondavi, Jr., who will be making a line of California varietals. Fifty percent of profits for the OneHope California Chardonnay go toward the fight against breast cancer.

• Last year, J. Lohr Vineyards announced a campaign to donate $2 from sales of selected bottles to provide mammograms for women who would not be able to afford them, in memoriam for Carol Waldorf Lohr, who died of breast cancer-related complications. This year, they are ramping up their efforts through the Touching 500 Lives partnership with the National Breast Cancer Foundation, donating $64,000 from the sales of their wines to assist in early detection of breast cancer. They will also present inspirational stories from five survivors of breast cancer on their website, jlohr.com.

• New York’s Flute wine bar hosted a sparkling wine and chocolate tasting on Tuesday to benefit Making Strides Against Breast Cancer, with 100 percent of the proceeds going to the non-profit. Chocolate expert Roxanne Browning led the tasting ($100), which featured Die Jaillance Clairette de Die Cuvée Impériale, Piper Heidsieck Brut and Zardetto Prosecco paired with artisan chocolates from around the world. Guests also bid on silent auction items such as a personal winemaking class at Brooklyn Winery and dinner for two at Jean-Georges Vongerichten’s ABC Kitchen.

• In September, Unfiltered reported that the TJ Martell Foundation’s Best Cellars dinner would be raising money for the Martell Foundation’s cancer research grant at Emory’s Winship Cancer Institute. This past Saturday (thanks in no small part to an auction of four backstage passes to an upcoming Justin Bieber concert and an introduction to the teen idol), the Atlanta Best Cellars dinner at the Ritz-Carlton Buckhead raised more than $90,000 for cancer research.

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