"The campaign that didn't happen" ended with a shrug as customers balked at prices
Bordeaux Barrel Tastings 2011
Latour, Mouton-Rothschild and Cheval-Blanc release to mixed reaction; wineries struggle with pricing
After Americans passed on the 2010s, the first-growths are hinting that they'll drop prices substantially
The Bordelais have a great chance to cut prices and win back American consumers. Will they take it?