Virtual Content, Real Wine: Take Two

After more than two years of virtual wine tastings, it's time to raise the bar on these experiences

Virtual Content, Real Wine: Take Two
Senior editor Alison Napjus has ideas to help wineries and other wine businesses step up their virtual tasting game. (David Yellen)
From the Sep 30, 2022, issue

Today, in-person tastings and events have resumed, but that hasn’t meant the end of virtual tastings. There are still a lot of benefits to virtual tastings: health and safety, comfort and accessibility, and both the time and financial savings versus travel for in-person events. But because so much of the past two-plus years has been virtual, more than ever before it’s time to raise the bar on these experiences.

Read Wine Spectator senior editor Alison Napjus' thoughts on how to improve the virtual tasting experience.

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