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Beringer Blass Buys Wine-Accessories Company in U.S.

Dana Nigro
Posted: July 5, 2001

Global giant Beringer Blass Wine Estates -- owner of wineries such as California's Beringer Vineyards and Australia's Wolf Blass -- has purchased Dallas-based International Wine Accessories, a provider of wine cellars, cooling units, wine racks, high-end glassware, corkscrews and other wine-related accessories. The sale price was not disclosed.

"Consumer demand for high-end wine accessories closely mirrors the demand for premium wine," said Terry Davis, managing director of Beringer Blass, a division of Foster's Group of Australia.

IWA, founded in 1983 by Bob Orenstein, has about $20 million in annual sales, mostly to U.S. consumers through its catalog and Web site. It also sells to restaurants, hotels, wineries and wine retailers.

IWA will be managed as part of Beringer Blass's global wine clubs division, and Orenstein and his management team have agreed to stay on for three years. The acquisition will allow the company to sell a wider range of products through its wine clubs; cross-market to IWA's database of 124,000 customers; offer merchandise to its Australian and European wine trade customers; and expand the retail outlets at its Australian wineries' visitor centers.

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Read more about Beringer Blass:

  • April 9, 2001
    Beringer Blass Buys Majority Stake in Prominent New Zealand Winery

  • March 13, 2001
    Wolf Blass Opens New Winery in Australia's Barossa Valley

  • Feb. 12, 2001
    New Name Comes Out Of Merger Between Beringer and Mildara Blass

  • Aug. 28, 2000
    Foster's Buys Beringer in Blockbuster $1.5 Billion Deal
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