A Guide to Great Chocolate

From the cacao tree to the candy bar, everything you need to know about this delicious dessert
Sam Gugino
Posted: November 12, 2002
 
  Wine and Chocolate Main  
 
  Growing and Making Chocolate  
 
  Types of Chocolate and How They Differ  
 
  Judging Chocolate Quality  
 
  Buying Chocolate  
 
  Chocolate Sources  
 
 

Death by Chocolate. Chocolate Decadence. Better-Than-Sex Chocolate Cake. Even the names of chocolate desserts reflect the power this complex food has over our taste buds and our imaginations.

Chocolatiers and confectioners such as Jacques Torres, Larry Burdick and Michael Recchiuti -- those who make chocolate candy from chocolate, flavorings, nuts and fruits -- are achieving a level of recognition previously reserved for superstar chefs.

Makers of chocolate for cooking and baking have upgraded and expanded their offerings. Standard-bearers -- Valrhona from France and Callebaut from Belgium are two of the most reowned -- are being challenged by newcomers such as the relatively young Scharffen Berger (made by former California winemaker John Scharffenberger), Venezuelan-based Chocolates El Rey and Michel Cluizel from France.

The quality of the chocolate and the chocolate confections available in the United States is at an all-time high. As a result, we're eating more chocolate. Sales in the United States have been strong over the past few years, increasing 3.6 percent in 2001, according to the Chocolate Manufacturers Association, an industry trade group. (However, our yearly per capita consumption of 11.6 pounds puts us in 11th place among chocolate-loving countries, well behind Switzerland, the world leader at 22.4 pounds per year.)

As with wine and coffee, connoisseurship is becoming part of the enjoyment. The more you know about this complex, fascinating food, the more pleasure you'll find.

Growing and making chocolate

Chocolate starts with the cacao tree, which is native to South and Central America. The fruit of the tree is contained in bright yellow, orange and red pods that look like elongated melons or squashes. The pods contain beans, which are actually the seeds, similar in shape to almonds.

The three varieties of beans most important for chocolate are criollo, forastero and trinitario. The criollo is the most sought- after, valued for its fruity flavor and fine acidity. Yields for the criollo are low, however, and it is more susceptible to disease than is the forastero bean. The forastero, which is the source of about 90 percent of the chocolate in the world, produces higher yields but has a less-refined flavor. The trinitario bean is a hybrid of the forastero and the criollo.

The harvested pods, with the beans attached, are allowed to ferment, developing flavor, aroma and color. The now light-brown cocoa beans (called green beans) are dried, sorted and shipped to chocolate factories, mostly in the United States and Europe.

The cocoa beans are then roasted in large rotary cylinders, very much like coffee beans are, to bring out maximum chocolate flavor. This is a crucial step. Overroasting can turn good beans bitter. Conversely, the flavor of inferior beans might be masked by a heavier roast, as with coffee. The actual temperature and length of roasting time will vary depending on the manufacturer's specifications and the quality of the beans.

Roasting cracks the shell and reveals the nib, which is the meat of the cocoa bean. The nibs are ground by a series of large stones or heavy steel disks. The heat of the grinding causes the nibs to liquefy into cocoa mass, or chocolate liquor. Chocolate liquor is composed of a liquid component, cocoa butter, and a solid component, cocoa powder.

The chocolate is further refined by being put through huge rollers that reduce the size of the particles. Then the chocolate is conched. In conching, so named for the shell-like shape of the containers originally used, large blades whip through the heated chocolate liquor for anywhere from 12 hours to several days (the longer the conching, the better the chocolate). This kneadinglike process not only smoothes the texture of the chocolate but allows volatile acids and moisture to evaporate. It is during this process that more cocoa butter may be added, as well as emulsifiers, such as lecithin, which further smooth texture.

Types of chocolate and how they differ

Chocolate is sold in several categories, depending on the amount of chocolate liquor, sugar and milk solids it contains.

The essence of chocolate, just the chocolate liquor with no sugar added, though it may contain some vanilla. Not sweet enough for eating, it is usually used for cooking.

  • Bittersweet and semisweet chocolate

This is the most important category for the serious chocolate consumer. Despite the difference in the two names, bittersweet and semisweet chocolate by definition do not have a differentiating standard; whether called bittersweet or semisweet, the chocolate must be made up of at least 35 percent chocolate liquor. This category comprises the darkest of the eating chocolates, and thus has the richest chocolate flavor. Bittersweet and semisweet chocolate do dual duty in this country -- they are eaten out of hand as well as utilized in desserts and confections.

That said, chocolate labeled bittersweet generally will have a more pronounced chocolate flavor than will chocolate labeled semisweet, because of bittersweet's usually higher concentration of chocolate liquor and lower sugar content. John Scharffenberger, co-owner of Scharffen Berger Chocolate Maker in Berkeley, Calif., and a former California bubbly maker, says bittersweet chocolate is like brut Champagne, with its pleasant astringency and slight bitterness on the finish, while semisweet chocolate is more like extra-dry Cham-pagne, with its more pronounced sweetness. Also, with quality bittersweet chocolate you can taste the fruitiness more because there is less sugar to mask it. (The fruit flavor in chocolate is most often berries, especially raspberries, which is why chocolate desserts are often matched with them.)

  • Milk chocolate

This is the kind of chocolate we see in candy bars and other chocolate candies. It has at least 12 percent milk solids and 10 percent chocolate liquor. The chocolate flavor is mellow and somewhat caramelized, tempered by the dairy products. Though eating more bittersweet and semisweet chocolate than ever, Americans still prefer milk chocolate over these two types by a ratio of two to one.

  • White chocolate

The Food and Drug Administration does not consider this category 'chocolate' because it has no chocolate solids in it other than cocoa butter, the fat in chocolate liquor. Hence, its color. In the United States, this product is called confectionery coating, though Europeans prefer the term white chocolate. In addition to cocoa butter, it contains sugar, butterfat, milk solids, lecithin and flavorings.

Quality white chocolate should have an ivory color, which indicates a high percentage of cocoa butter. When the cocoa butter is replaced by cheaper fats (vegetable fats, for example), the color becomes progressively whiter and the quality of the flavor is reduced.

  • Cocoa powder

When most of the cocoa butter has been removed from the chocolate liquor via hydraulic pressure, a cake is formed. This cake is then ground and turned into cocoa powder, or 'breakfast cocoa,' which contains at least 22 percent butterfat. Despite this definition, cocoa with this butterfat level is rare on the market. Most cocoa is between 10 and 22 percent butterfat and simply labeled cocoa (not 'breakfast cocoa') or medium-fat cocoa. Dutched, or Dutch process, cocoa powder has been treated with an alkalizing agent to make it darker and more easily dispersible in liquid.

Judging chocolate quality

The quality of chocolate in any of these categories can vary dramatically, depending on the quality of the beans, how they are handled, and which, if any, additives are mixed in. Cocoa butter, sugar and vanilla may be added, as can a host of ingredients that often detract from quality. For example, vegetable or animal fats may replace some of the cocoa butter; artificial vanilla or vanillin may be used in place of real vanilla.

Chocolates with excessive or unwanted amounts of these ingredients are literally harder to eat and enjoy: Too much fat coats the gullet, and makes the food difficult to appreciate, while too much sugar masks the taste of the chocolate, an intentional design when inferior chocolate is being used.

Europeans have traditionally preferred higher-quality, lower-sugar, bittersweet and semisweet chocolates, while the American preference has been for cheaper, sugary, milk chocolate. But Americans have gradually shown a willingness to trade up to the European style. Ten years ago, Godiva, the largest superpremium candy maker in the world, changed its formula for U.S.-produced candies from one geared specifically to American tastes to the formula used for Belgian-made chocolates.

In recent years, chocolate makers and chocolatiers have made an issue of the percentage of cocoa or chocolate liquor in their chocolate. The higher the percentage, the more intense the chocolate flavor.

Many chocolate bars used for making dessert or candy or for eating out-of-hand routinely show the percentage of cocoa on the package. Michel Cluizel even sells an assortment of chocolate disks that range from 33 percent to 99 percent cocoa content. The higher the cocoa content, the lower the amount of sugar. Cluizel's 99 percent disks have an incredible chocolate intensity. But the flavor is so overpowering that even the most ardent chocoholic would find it hard to enjoy. It needs some sugar. As with wine, balance is the key to great chocolate.

The idea that a chocolate's geographic origin is influential -- a version of the terroir concept in wine -- has gained importance recently. For example, Central and South American chocolates tend to be intensely fruity. West African chocolate, from places like Ghana, which goes primarily into mass produced confections, is much less fruity and often has an earthy or smoky quality. Indonesian chocolate from Sumatra or Java is somewhere in between. (Cluizel offers a tasting kit of seven chocolates from different regions.)

And as with grapegrowing terroir, the focus is narrowing, with chocolates designated as being from specific regions within countries, and even single estates within regions. For example, Chocolates El Rey makes Rio Caribe and Carenero Superior, two chocolates from two different regions in Venezuela, considered to be the world's premier country for growing cocoa beans. Both are delicious, yet they taste very different. Cluizel's 1er Cru d'Hacienda Concepion is among the single-estate chocolates popping up. Some single-estate chocolates, such as Valrhona's Gran Couva from Trinidad, are even vintage dated.

Despite the increased emphasis on single-origin (and single-bean) chocolate, many manufacturers see chocolate more as Champagne than as Burgundy -- some of the best chocolates are still a blend of cocoa beans from several different regions.

Buying chocolate

Freshness is very important when buying chocolates, so purchase only what you need and consume it within 15 days, within a week for filled chocolates and those that contain cream, like truffles. Wrap chocolate well, since it picks up odors easily, and keep it cool (but not refrigerated) -- between 45 degrees F and 60 degrees F. Fat bloom results from allowing chocolate to get too warm, creating gray-white streaks and blotches.

Freeze chocolate only if you have to. Again, make sure that it is well-wrapped and that the wrapping is kept on while the chocolate defrosts, to prevent moisture from forming on the chocolate. When moisture collects on the chocolate it causes su-gar bloom, which leaves a rough surface.

Top sources for chocolate and chocolate confections

Chocolate makers

Barry Callebaut
Lebbeke-Wieze, Belgium, (800) 556-8845, www.callebaut.be. The workhorse Belgian cooking chocolate.

Chocolates El Rey
Fredericksburg, Texas, (800) 357-3999, www.chocolates-elrey.com. Produces Venezuelan chocolate exclusively, including chocolate from specific regions within Venezuela.

Michel Cluizel (from Vintage Chocolates)
Elizabeth, N.J., (800) 207-7058, www.echocolates.com. Chocolate maker and chocolatier based in Normandy, France. Specializes in high cocoa-strength chocolate and includes single-estate chocolates.

Green & Black's
www.greenandblacks.com, call (800) 848-1127 for retailers. U.K.-based producer of organic confections and cooking chocolate.

Scharffen Berger Chocolate Maker
Berkeley, Calif., (800) 930-4528, www.scharffenberger.com. An American chocolate maker that specializes in chocolate made from blends of cocoa beans from many regions of the world.

Valrhona, Tain-l'Hermitage
France, www.valrhona.com. Widely available premier French chocolate producer. Primarily for cooking, but eating bars are available, too.

Chocolate confectioners

L.A. Burdick Chocolates
Walpole, N.H., (800) 229-2419; www.burdickchocolate.com. Superb craftsman.

Ortrud Munch Carstens Haute Chocolature
New York, (212) 751-9591. Makes chocolate confections to order, fashioned to customer's taste. Minimum order $100.

Chocolove, Boulder, Colo.
(888) 246-2656, www.cho colove.com. Specializes in chocolate bars made from Belgian chocolate, including a broad range of flavored and organic bars and other confections.

Chocosphere, Portland, Ore.
(877) 992-4626, www. chocosphere.com. Web site offers confections from 17 different chocolatiers. Chocosphere is a kind of confectioner's clearinghouse; they are not producers.

La Maison du Chocolat, New York
(800) 988-5632, www.lamaisonduchocolat.com. U.S. outpost of famous French chocolatier. Specializes in ganache, which combines chocolate and cream.

Michael Recchiuti Chocolates
San Francisco, (800) 500-3396, www.recchiuticonfections.com. Excellent confections infused with flavors such as tarragon, star anise and pink peppercorns.

Ricard Chocolat, New York
(877) 826-3443, www. ricardchocolat.com. Premium chocolate confections, both traditional and innovative.

Richart Design et Chocolate
New York, (866) 742-4111, www.richart.com. Top of the line chocolatier.

Jacques Torres
Brooklyn, N.Y.
(718) 875-9772. Superb confections from renowned pastry chef and chocolatier.

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