Ask any wine lover why they like wine and you'll get an answer that quickly moves beyond technical details. As this year's winning video makes clear, "Wine is more than just fermented grape juice." Wine connects us to history and agriculture, science and romance, friendship, fun, hard work and a dream realized. Joel Peterson captured this diversity in his video, which features nearly three dozen winemakers, sommeliers and retailers in the Paso Robles wine community reflecting on the meaning of wine. Wine Spectator School and Video Director Gloria Maroti-Frazee explains.