Beaujolais Land Rush

Burgundy wine houses have big plans to build up their southern neighbor
Robert Camuto
Issue: September 30, 2008

In the storybook hills of Beaujolais, image problems, scandal and declining sales have flattened land prices and pushed some growers and vignerons to the brink of financial collapse. Yet one region's crisis is another's investment opportunity, as wine houses to the north in Burgundy are responding to Beaujolais' blues by heading south with checkbooks in hand to buy up prime estates at good prices.

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