Spoke to Didier Virot last night at Aix. In addition to being a really good chef, Virot is also an avid and knowledgeable wine collector.
He's unhappy with the '05 Bordeaux pricing, as it seems most other folks here in the U.S. are. His perspective though is interesting, because he buys wine for himself and for his cellar at Aix - so he sees it from both the personal and business perspectives at the same time. At $800 a bottle for first growths, he says he can neither afford to drink the wine himself, nor can he cellar in it his restaurant - the initial outlay is too much, and he would then have to price it on his wine list at such a ridiculous amount that no one would ever buy it.
"This is wine as a commodity," he says. "And that's sad."
It seems the Bordelais are willing to sell their wines to the highest bidder; in the process, what has been their best market for 30 years will get left behind.
Wine as a commodity is very sad. My money, and Virot's, is heading for Burgundy and the Rhône these days. It's not even close...
Jeffrey Ghi — New York — August 11, 2006 12:42pm ET
Dan Jaworek — Chicago — August 11, 2006 5:43pm ET
James Molesworth — August 11, 2006 6:54pm ET
Ross Mckinney — Durham, NC — August 11, 2006 11:03pm ET
Apj Powers — Dallas, TX — August 12, 2006 1:41am ET
Apj Powers — Dallas, TX — August 12, 2006 1:57am ET
Michael Culley — August 13, 2006 8:12am ET
Will Miner — Denver, CO — August 14, 2006 10:42am ET
Anacleto Ludovic — paris france — August 15, 2006 7:45pm ET
Lisa Carley — New York, NY — August 19, 2006 12:12pm ET
Yaron Zakai Or — Israel — August 21, 2006 3:53pm ET
Roger P Smith — August 22, 2006 12:15pm ET
James Molesworth — August 22, 2006 12:18pm ET
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