james laube's wine flights

What the New Kosta Browne Owners Bought for $40 Million

Without vineyards and a winery, it's all about quality and the brand's star power
Posted: Sep 21, 2009 12:34pm ET

Vincraft, the new owners of Kosta Browne, bought a brand that last year sold 11,000 cases of Pinot Noir, with more than half of that wine going for $72 a bottle and the other half for $58 a bottle. Those are high price points, but the wines sold out and virtually all of it is sold direct to consumers at optimal profit margins.

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