Help Wanted: Expertise in S&M
Posted: Mar 2, 2009 12:55pm ET
They're often ridiculed as bean counters, number crunchers, slick salesmen, case movers, hypesters, purveyors of propaganda or _________. (You fill in the blank. I’m looking forward to your descriptions …) But now is the time for the minds in sales and marketing (S&M) to have their turn at fixing or salvaging the wine market.
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