Last week I tasted a flight of California Tempranillos, and pursuant to our discussion about value wines and the lack thereof from California, what struck me about this tasting was the prices.
For the most part, Tempranillo is a new grape in California, and therefore, most of these are new wines. Given the quality, which ranged from fair to very good, as in high 70s to mid-80 ratings, many of the wines had big prices. The highest was a $60 wine from a Napa winery, with 133 cases, which to me amounts to an experimental wine. Most of the wines were $30 or higher and only one sold at $13, the best deal of the lot.
I appreciate the efforts to master Tempranillo, and certainly this wine isn’t the only wine with a lofty price tag. But it’s a mistake to charge too much for any wine that’s really a trial balloon. And limited case production doesn’t justify high prices either.
John Blankenship — Bay Area, California — September 28, 2007 7:54pm ET
Thomas J Manzo — Brielle, NJ — September 29, 2007 10:11am ET
Larry Schaffer — Central Coast — September 29, 2007 10:53am ET
Hugh L Sutherland Jr-m — miramar beach, fl — September 29, 2007 12:25pm ET
James Laube — Napa, CA — October 1, 2007 11:52am ET
Steven M Ruths Md — Santa Barbara, CA — October 1, 2007 4:10pm ET
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