Posted: September 11, 2012 By Ben O'Donnell
When the Nielsen Company surveyed members of different age groups in late 2010 on how many of their wine shop purchases topped $20 a bottle, Boomers averaged 12 percent. For Generation X, the number crept to 14. Millennials, however, paid more than $20 for one in every four bottles they bought.
"Young people have absolutely no problem coming in and buying a bottle of Le Nez de Muse for $25 on a Monday night," Justin Chearno, the wine buyer at Uva Wines, told me, referring to an organic cuvée from small Burgundy producer Les Faverelles.
Another fun fact, from the Simmons National Consumer Study: In 2010, 24 percent of Krug drinkers in America were between 21 and 24 years old; another 20 percent were 25 to 34. If you are in the business of selling wine right now, you may be very interested indeed in learning more about this demographic of "impressionable young people who are easily parted with their money."
Posted: August 23, 2012 By Ben O'Donnell
Author and journalist Ron Rosenbaum once called New Jersey "the second most maligned and unfashionable place to come from in America." The line appeared in an essay about Long Island.
"I don't think it's a secret," said Kareem Massoud of the North Fork's Paumanok Vineyards, "that Long Island has an image problem." We were in the vineyard, talking about the thorny issue of Long Island wine, which also gets some punch-line treatment in the American wine world. I'd describe the skeptic spectrum as running from "underripe and overpriced" to "a bachelorette party with vines."
I went out to the East End with some friends to do some casual wine touring, but I also wanted to meet with a few winemakers and ask them about this. Why do Long Island wines get a bad rap, still? What can be done about it?
Posted: August 14, 2012 By Ben O'Donnell
I admit: I'm a sucker for the classics, the stuff out of Bordeaux, or Oporto, or the Mosel tippled at feasts and fairs by princes, pashas and men in powdered wigs. These made up our modern wine world in its infancy, and these are the styles that taught the rest of the world how wine is made. I think it's important that they remain a part of a drinker's education and evolution. I also think that to understand a wine, you need to drink it, regularly, from different producers and vintages. Here's the rub: There are certain appellations that you essentially cannot crack without at least $35 to put down on a bottle. So I benchmark on a budget. How? By drinking on the edge. Here are two examples—alternatives to Champagne and Châteauneuf-du-Pape.
Posted: July 31, 2012 By Ben O'Donnell
Posted: July 10, 2012 By Ben O'Donnell
Posted: July 3, 2012 By Ben O'Donnell
Posted: May 31, 2012 By Ben O'Donnell
Posted: May 24, 2012 By Ben O'Donnell
Posted: April 23, 2012 By Ben O'Donnell
Posted: April 10, 2012 By Ben O'Donnell
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